What is the World Cup 2022 mascot? Explaining name, meaning and story behind La'eeb

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Qatar 2022 mascot Shaun Botterill/Getty Images

Ciao, Gauchito, Zakumi and Fuleco, these are all names of mascots from previous World Cups, and now with the next instalment of football's biggest tournament on the horizon, it's time for a new mascot for Qatar 2022. 

During the group stage draw earlier this year, the tournament organisers revealed that La'eeb will be the mascot for 2022, but what is the story behind it?

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DAZN reveals all below. 

What is the 2022 World Cup mascot?

At first glance, La'eeb is a gutra, a cloth headress worn in Qatar and according to the marketing team which created it, is not meant to have any fixed human characteristics. 

On FIFA's official website, Khalid Ali Al Mawlawi, the deputy director general, marketing, communications and tournament experience, supreme committee for delivery and legacy, said the following about the new mascot. 

"We are delighted to unveil La’eeb as the Official Mascot for the first FIFA World Cup in the Middle East and Arab world. He comes from the mascot-verse – a place that is indescribable. We encourage everyone to imagine what it looks like.

“We are sure fans everywhere will love this fun and playful character. La’eeb will play a vital role as we engage fans young and old in Qatar’s FIFA World Cup experience."

While no gender has been clearly stated for La'eeb, FIFA have described the mascot by using male pronouns.

The meaning behind La'eeb 

La'eeb is an Arabic word meaning super-skilled player. 

The story behind La'eeb

According to the FIFA website, La'eeb has attended every previous World Cup and has been a part of some of the tournament's most iconic goals. 

The mascot for Qatar 2022 will be known for his youthful spirit, spreading joy and confidence everywhere he goes. 

When it comes to where La'eeb comes from, the Qatar 2022 mascot is from a parallel world where tournament mascots live. 

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